An inspirational or triumphant story is ideal for a blog. Why? Everyone loves an underdog. The key to a successful blog is finding a niche that will draw people to it. Blogging is no longer just an online journal: people set up pages to promote businesses, to market skills and to create a brand that they hope will lead to something more.
Successful blogs aren’t popular solely because of great writing or humor or shock value. You can have the best material on the Web, but that doesn’t guarantee your blog will do well. Writing about inspirational topics and adding your motivational stories is a great idea because while everyone is unique and lives their own lives, people are drawn to others who share experiences with them.
Blogging offers an opportunity that most individuals didn’t have 20 years ago: a chance to tell a story to millions of people. The Internet has a reach that extends to nearly every corner of the world. The potential is there, but a website is only successful if people read and respond to it. This is true whether you’re creating a journal or a commercial site to sell a product.
In many ways, personal blogging is more of a challenge than posting for a business or industry. It’s a given that someone somewhere is looking to learn about computers or trendy gadgets; but how do you get that same Internet user interested in a personal blog?
You tell your inspirational story.
Whether you’re learning to live after an accident or posting a story about overcoming a particular tough challenge, it will be your story and that makes it unique. Experts who teach the art of blogging will tell you being distinctive is an advantage. Once you decide to blog, you should follow a few basic rules, and then let the story work for you.
A blog must have an appealing design. No matter how inspiring the story, an ugly background or disorganized setup will turn your visitors away. Create a design that is part of the tale. For instances, if you are learning to live in a wheelchair, use a picture of the handicap van you drive in your logo, and match the color scheme to it.
Pick a design that makes sense for you, but there are thousands of people around the world who use handicap vans (or have a friend or loved one who does) to get around and do the things they enjoy. That familiarity and shared experience can form a connection right from the beginning. Sites like Blogger and WordPress offer attractive free themes, or you can pay a little extra for a custom theme.
The design is done and you have written the first post, now what? You have a story to tell, let people know. The advantage to blogging about your experience is a compelling story will sell itself.
- Find forums and online groups related to your situation.
- Use social networking sites like Facebook and Twitter to tell friends and family about your blog.
- Search for other inspirational blogs and get acquainted with the owner and followers. Invite them to read your posts.
When it comes to marketing, a personal blog is no different than any other niche. You must let people know what your blog has to offer and where to find it.
If you create a blog that’s inspiring, your story can make a difference—and that is your niche. With the proper setup and marketing, the story could be enough to bring people back again and again. Blogging can be a therapeutic way to deal with life’s obstacles and inspire others to do the same—it can also be a way to make a difference in the world.